The Kampfire Blog

Events are one of the highest-intent channels in B2B - but most leads go cold the moment the booth closes. This post explores why traditional post-event follow-up fails, how intent disappears after events, and how extending engagement beyond the show turns interactions into real buying signals and measurable pipeline impact.

If you've attended a trade show, sales kickoff, or corporate marketing event in the last few years, chances are you’ve stepped into a photo booth. But photo booths are no longer just a quirky add-on. They've evolved into powerful tools for event engagement, brand awareness, and post-event marketing. Here's a look at how photo booths have transformed over the years and why they’re still central to modern event marketing strategies.